Privacy Policy

Last Updated: May 27, 2018

Light Way Of Thinking (“us”, “we”, or “our”) operates the http://www.lightwayofthinking.com/ website (the “Service”).

This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service.

We will not use or share your information with anyone except as described in this Privacy Policy.

We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms of Use, accessible at http://www.lightwayofthinking.com/terms

Information Collection And Use

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to, your email address, name (“Personal Information”).

We collect this information for the purpose of providing the Service, identifying and communicating with you, responding to your requests/inquiries, servicing your purchase orders, and improving our services.

We collect this information from you when you subscribe to our email newsletter, order one of our products, or fill out a form on our website.

If you leave a comment on the website, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

You may, however, visit our site anonymously.

Log Data

We may also collect information that your browser sends whenever you visit our Service (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics.

When you visit our website, we want to make it easy, useful and reliable. To do this, we also collect other information which does *not* identify you. We do this in the following ways/methods:

– Google Analytics
– Service logs

In addition, we may use third-party services other than, but similar to, Google Analytics, that collect, monitor and analyze this type of information in order to increase our Service’s functionality.

These third-parties may use cookies to help us analyze how our users are using the Service and they have their own Privacy Policies addressing how they use such information.

We will provide more information on Google Analytics specifically below. However, the information is provided to you to know about other possible third-party services as well. We will also provide information concerning server logs:

Google Analytics

Google Analytics uses “cookies”, which are small text files placed on your computer, to collect standard internet log information and visitor behavior information in an anonymous form – no personally identifiable information is collected about you unless you explicitly submit that information to us. Google Analytics is a free tool that lets us see what’s going on with our website traffic, where our visitors are coming from and what are they doing on our website. Most web browsers allow you to turn off cookies. To do this look at the “help” menu on your browser. Switching off cookies may restrict the use of the Service and/or delay or affect the way in which it operates.

You may also choose to opt-out from Google Analytics by installing it’s opt-out browser tool. You can find this tool at this location: https://tools.google.com/dlpage/gaoptout. For more For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/policies/privacy/.

Server Logs

We use server log information for purposes such as calculating site usage levels, helping diagnose problems with Light Way Of Thinking’s servers and administering lightwayofthinking.com. These server logs may include information such as your Internet Protocol (IP) address, host name, browser type, browser language, the date and time of your request, the time(s) of your visit(s) and the web page(s) that you visited. Collecting IP addresses is standard practice on the Internet and is done automatically by many web sites.

Cookies

Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and transferred to your device. We use cookies to collect information in order to improve our services for you.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. The Help feature on most browsers provide information on how to accept cookies, disable cookies or to notify you when receiving a new cookie.

If you do not accept cookies, you may not be able to use some features of our Service and we recommend that you leave them turned on.

Service Providers

We may employ third-party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services and/or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Information only to perform specific tasks on our behalf and are obligated not to disclose or use your information for any other purpose.

What Do We Do With This Information?

In general, any of the information we collect may be used in the following ways:

– To improve our website and user experience.
– To respond to your customer service requests and inquiries.
– To process transactions and fulfill our obligation to you when you order a product or request information from us.
– To send periodic emails- the email address you provide may be used to send you information about relevant products and services. You can change your mind later with regard to receiving emails from us by contacting us at any time. We also include detailed unsubscribe instructions at the bottom of each email we send.

Communications

We may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.

Security

The security of your Personal Information is important to us, and we strive to implement and maintain reasonable, commercially acceptable security procedures and practices appropriate to the nature of the information we store, in order to protect it from unauthorized access, destruction, use, modification, or disclosure.

However, please be aware that no method of transmission over the internet, or method of electronic storage is 100% secure and we are unable to guarantee the absolute security of the Personal Information we have collected from you.

Your Personal Data will be stored in a secure environment and treated confidentially. We will, however, use a hosting provider to store data, including Personal Data. The hosting provider may not use your Personal Data for any other purposes besides storing it, and we require the hosting provider to act consistently with this Privacy Policy and to use appropriate security measures to protect your Personal Data.

We will take all reasonable precautions to ensure that our staff and employees who have been specifically granted access to information about you have received adequate training to ensure that they process that information only in accordance with this policy and with our obligations under applicable legislations.

International Transfer

Your information, including Personal Information, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside United States and choose to provide information to us, please note that we transfer the information, including Personal Information, to United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third-party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Do We Disclose Any Personal Data to Outside Parties?

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties, with exception to third parties who assist us in operating our website, conducting our business, or servicing you, after confirming these parties agree to keep this information confidential.

We may, however, release personal information when required to do so by law enforcement, or in cases where it’s necessary in order to comply with the law.

Visitor comments may be checked through an automated spam detection service.

We make every effort possible to only use data processors and third party companies that are compliant with GDPR and other international privacy regulations.

How Long We Retain Your Data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

If you order one of our products, the transaction log is also retained indefinitely. This is so we can provide customer support and verify that you did indeed purchase said product if any customer support issues or questions arise in the future.

If you provide your email address on our website, the details you submit are retained indefinitely so we can continue to provide service and information. We will refresh consent every 2 years to ensure we still have your permission to email you.

Google Analytics user and event data is retained for 50 months from the last visit.

Embedded Content From Other Websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

Children’s Privacy

Only persons age 18 or older have permission to access our Service. Our Service does not address anyone under the age of 13 (“Children”).

We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you learn that your Children have provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from a children under age 13 without verification of parental consent, we take steps to remove that information from our servers.

What Rights You Have Over Your Data

If you’ve signed up for an email newsletter, left a comment on our site, or ordered a product from us, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us.

You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Changes To This Privacy Policy

This Privacy Policy is effective as of May 27, 2018 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

Contact Us

Should you wish to review the Personal Data being held by us about you, you can please contact us at this page, or make a request in writing to the following address:

Noam Lightstone, 45 Westfield Crescent, Ottawa, Ontario, Canada, K2G0T6

Should you wish for us to permanently delete your Personal Data held by us, we will do so upon your request. In such cases, you understand that we will not be able to provide service or support to you in the future.

Your Consent

By using our site, you consent to our website’s privacy policy.

Changes to our Privacy Policy

We may occasionally make changes to this Privacy Policy. If we do, we will update the “Last Updated” date above.